01 Target audience
We create a target audience card according to the following principles:
– Field of activity.
– Position. E.g. President, СEO, Project manager, Sales Manager, Marketing
– Geo-Targeting. E.g. European countries, the USA, Canada, Australia.
– Size of a company. The number of employees who work in the company.
– Seniority level. Unpaid, Training, Entry, Senior, Manager, Director, VP, CXO, Partner, Owner
–Other issues: we discuss it individually with the client.